Sistemas de información como ventaja competitiva en el desarrollo del turismo en la ciudad de Guayaquil.

Abstract

The tourist companies of Guayaquil have an important tourism development potential, because Guayaquil is considered as a place of transit, where they visit nationals and foreigners and then go to other nearby tourist centers; However, tourism SMEs have not developed sufficiently to favor competitiveness, because their administrative processes are largely manual or have little automation. 100% of the SMEs surveyed, 249 SMEs point out that a digital information system equipped with technological applications would favor competitiveness and consider it important for their growth, indicating as personal factors 51% more attention and speed of response in 31% and customer advice at 18%. According to the research, the ERP ONYX computer system provides better data processing conditions, with security and flexibility, and adapts to the reality of the tourism sector to achieve process automation at affordable prices. The results of the ERP system selection show a cloud and proprietary combination, so that the data is protected to avoid the presence of intruders or the presence of cyber criminals that could affect the security and confidentiality of third parties and the company itself.