Análisis de la comunicación organizacional y su afectación en el clima laboral de una empresa de elaboración de pastas de harina de trigo de la ciudad de Guayaquil.

Abstract

The relationship that occurs in an organization between organizational communication and employees influences the work environment, because it helps create opportunities for managers and employees to share their feelings, opinions, insecurities and concerns. The literature addressed leadership, workplace, internal communication practices, job satisfaction, behaviors, attitudes, and employee confidence. Through an investigation with a quantitative, descriptive and deductive approach, information was collected, for which a sample of 134 employees of the company was selected to whom the survey technique was applied, through a questionnaire structured with 18 Likert-type closed questions. The results showed how leadership communication motivates work climate to achieve specific corporate goals while working closely with their employees. Designing organizational communication strategies is a calculated approach to sharing information, engaging employees, improving the work environment, and creating a productive environment, to be achieved by connecting every moving piece in the organization (departments, managers, employees) together. With impactful internal communications that align employees with their daily tasks and the overall mission of the company. Covers the need for leadership development programs to train management on how to increase employee morale, handle compliance issues, and motivate the work environment, the application for which amounts to a value of $8,200.00 USD.