Optimización del proceso de logística y distribución en un auto servicio minorista y mayorista : caso Confitería Don Hernán.

Abstract

The objective of this work was to design a proposal for the optimization of the logistics and distribution process of a retail and wholesale Self-Service: Confectionery Don Hernán Case, period 2022 - 2023. In this sense, important problems in its logistic process were evidenced. The study revealed that, although the SISCOM system provides them with information on the stock of products, it serves more as an accounting record, because it is not able to make a forecast, projection or give a more forceful data to help make better decisions about inventory turnover. Hence, in the proposal, a topic that was considered was the constant monitoring of logistics performance, supported by key indicators, will allow to evaluate the impact of improvements and make adjustments as needed. The proposal is expected to address the weaknesses identified, establishing a basis for a comprehensive and sustainable transformation of the logistics process to optimize efficiency and promote the effective growth of Confitería Don Hernán in the competitive confectionery market.