Análisis crítico de las prácticas de economía circular y sostenibilidad corporativa en Holcim Ecuador (2020–2023).

Abstract

This study aims to analyze the circular economy practices adopted by Holcim Ecuador during the period 2020–2023, within the framework of its corporate sustainability strategy. The research followed a qualitative-descriptive approach, based on documentary analysis of the company’s published sustainability reports and the comparison of its practices with international benchmarks in the cement industry. This methodology sought to assess the degree of integration of circular economy principles into corporate management, considering environmental, social, and economic dimensions. The literature review facilitated the construction of a robust theoretical framework that situates the study within contemporary models of corporate sustainability. As part of the analysis, a comparative assessment was conducted with leading international cement companies to establish benchmarks and identify opportunities for continuous improvement. The study proposes a set of strategic recommendations aimed at strengthening the adoption of circular practices within the company, through structured action plans tailored to the Ecuadorian context. The findings provide valuable contributions to both the academic field and corporate management, highlighting the importance of transitioning toward more sustainable and responsible production models.