Estudio para la creación de una plataforma virtual para inversionistas y emprendedores del Ecuador.

Abstract

The purpose of this document is to examine the technical, market and financial feasibility for the creation of a virtual platform for investors and entrepreneurs from Ecuador. This document analyzes a series of socioeconomic factors to be able to constitute a company that will be in charge of managing the content of the platform and its implementation in the Ecuadorian market. This document is divided into six chapters that use an analytical-descriptive methodology to study all the influencing factors and through this analysis determine the feasibility of the project. This study starts by analyzing the background of the market, the industry and the product in order to determine the issues, needs and the objectives to solve it, once these parameters are established, a theoretical, conceptual and legal framework is developed, that involves all the theoretical bases that support the proposal of this work. The study continues with the drafting of the technical study, where it determine that if possible the creation of an application with the required parameters of the proposal, continue with the study of the legal procedure necessary to set up a company according to the proposal, After that continues with a market study where the profile of two users corresponding to the entrepreneur and the capitalist partner is studied, detailing their preferences and opinions regarding the platform, and finally a financial study is presented where it includes the costs and expenses needed. the various financial indicators and financial statements are analyzed, included the variation of the indicators corresponding to the demand.