Plan de negocio para la comercialización de maquinarias de empaquetado y envasado para los clientes de la empresa CODIELECTRIC SA para el año 2020.

Abstract

CODIELECTRIC SA, is a commercial company, at the moment it has two lines of business, the industrial coding part and the development of electrical projects, for the purpose of this business plan we focus on the area of industrial coding, the company imports and sells different brands of coding machines from different parts of the world, also sells the necessary supplies for the machines and also provide technical service, thus ensuring the proper functioning of the coding machines, the technical part being a fundamental pillar for this activity. The business plan consists of incorporating into this product portfolio MENOPAC a line of packaging and automated packaging with state-of-theart technology that can be connected to the internet and be monitored and readjusted in its programming from anywhere, as well as its effectiveness and precision at the moment of packaging and packaging, providing the customer with a better presentation of their product, contributing to the optimization of time and avoiding waste. At present, there is a growth of manufacturing in Ecuador, this data shows an opportunity for this business plan, which will comply with offering its machinery to the active customers of the company CODIELECTRIC SA located in zone 5 and 8. It is worth mentioning the Importance of trained technical service with immediate availability. Before the incorporation of this new line of business, the company expects to increase its sales by 65% by the year 2020.