Estudio de factibilidad económica para la exportación de pulpa de guanábana sellada al vacío al estado de Baviera, Alemania.

Abstract

The present work determined the economic feasibility of the vacuum sealed soursop pulp exporting to the Bavaria market in Germany. It was analyzed that the EXOFRUT company has plantations of this produce, sufficient machinery to comply with production and there is a marketing agreement granted to Ecuador for the product with a 0% tariff. In addition, it has experience because it sends the fruit to The United States of America and it will not have to wait the first four years to harvest, which shows an economically viable project. The recipient country only requests 12% of the export, allowing to start with a cash flow without debt and expecting the 28.40% profitability with an internal return rate of 44%, and presents an NPV of $ 127,145.83. If the representatives would request a debt for the cash flow, the profitability would be 19.08% with a return of 62% and presenting positive NPV of $ 310,637.38. This shows that the proposed commercialization is feasible from a technical and financial viewpoint and adds to the increase in jobs that are sorely lacking in Ecuadorian society.