Propuesta para el diseño de un plan integral de manejo y administración para el Zoológico El Pantanal.

Abstract

This title work proposes the design of a comprehensive management and administration plan for the El Pantanal Zoo, because it is the closest wildlife holding center to the city of Guayaquil. the research focuses on the management and administration processes of the organization, and theoretical bases are presented for the support of the organization, the proposal presented seeks to reinforce the existing processes in the zoo by first analyzing the structure of the company to determine the existing shortcomings or deficiencies. The applied research was descriptive and explanatory with a mixed approach to know the current and real situation of the object of study, the data collection instruments were surveys, interview and direct observation, and in order to determine the potential demand of the zoo 385 surveys were conducted aimed at the population of Guayaquil. The results achieved were able to determine the needs existing in the organization, and proceeded with the elaboration of the proposal, the comprehensive plan included policies aimed at generating assertive communication, resource savings and use of mobile devices, in addition to this was added an evacuation protocol and a training plan for staff to acquire new knowledge regarding security and customer service that allow to provide good service.