La motivación y su influencia en la productividad de los colaboradores de la empresa Novartis de la ciudad de Guayaquil.

Abstract

Work motivation has proven to be an important variable in the management of organizations. However, the impulse achieved by an adequate motivation of employees can contribute to business development, being a high productivity an objective to be achieved by companies. The general objective of this research is to analyze the motivation of the Novartis company collaborators in the city of Guayaquil and the influence on their productivity, in order to develop a proposal for improvement. This was developed through a methodology with quantitative approach, deductive method, non-experimental and transversal type. The technique used was the survey, through a questionnaire of 20 questions for motivation and nine questions for productivity. The population consisted of the total number of employees working in the Novartis company of the cities of Guayaquil and Quito, giving a sample of 59 workers. The results showed that the dimensions with the greatest motivation problems were recognition needs and affiliation needs. It was found that the work motivation positively and directly influences the productivity of the employees of the Novartis company of the city of Guayaquil, which was verified by means of the Pearson correlation coefficient that obtained a value of 0.705. The design of motivational programs and training development was proposed.