Reestructuración organizacional en la empresa familiar San Bartolome S.A.

Abstract

This study work is of a family nature in the form of a Limited Company focused on the cultivation and traditional elaboration, dedicated to the production, sale and distribution of wine, which has more than 90 years in the market. The vineyard is located in the province of Loja and works on the production of top quality products. Once the internal factors of the organization have been analyzed, an organizational diagnosis has been prepared in order to understand its culture, communication and the behavior of the collaborators who are part of the company. It is proposed to work with different organizational strategies to be able to propose a solution to the problems that the organization is currently experiencing, emphasizing organizational restructuring, with the implementation of new positions in the company, implement the organizational communication department and carry out the design of the manual and thus improve the management of human talent and increase organizational productivity.