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FACULTAD DE ESPECIALIDADES EMPRESARIALES
Carrera de Marketing
Trabajos de Titulación - Carrera de Marketing
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Issue Date
Title
Author(s)
12-Jul-2017
Uso de la fenomenología para las estrategias de comunicación turística para guayaquileños 25 a 34 años de la ciudad de Guayaquil. Estudio de caso: Malecón del Salado.
Gracia Reyes, Gabriela Esmeralda
;
Lara Candelario, Enrique Alfredo
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ESTRATEGIAS DE COMUNICACIÓN
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FENOMENOLOGÍA
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OBSERVACIÓN PARTICIPANTE