Emprendimiento comunitario para mejorar la productividad del arroz en el cantón Montalvo, provincia de los Ríos.

Abstract

The overall objective of this project is to design a Community Entrepreneurship Model in Montalvo Canton of Los Rios Province, which will improve the productivity levels of rice farmers. The development of this project shows the research process carried out to diagnose the current situation of the farmers' productivity, where a field research with a quantitative approach was carried out, in addition, a bibliographic research was required. Field research was carried out to obtain and analyze quantitative data, using a survey of 209 farmers as a research technique. The main result was the high interest in the formation rice Producers and Marketers Association. A proposal was presented to the farmers for the creation of an Association applying a business model that has as its economic basis the breakeven point of sales, which amount to 5,448 quintals of rice, considering the market study, it is expected to sell in the first year 17,280 quintals of rice exceeding the break-even point with a profit for the members of the Association, which shows that the proposal is feasible and economically viable.