Protección jurídica del consumidor digital en la legislación ecuatoriana.

Abstract

A study was conducted, the legal issue of which is the lack of recognition of the rights and obligations of Ecuadorian digital consumers. This work analyzes the role played by the digital consumer and their vulnerability in the face of electronic commerce within the legal framework, based on Comparative Law. It is an exploratory study of a comparative-descriptive nature, aiming to find a balance in public and private regulation in digital business to safeguard consumer interests. There are several challenges associated with electronic commerce concerning digital consumers. In cases where a consumer's rights are violated, it is necessary to establish a legal framework that provides legal security and confidence to digital consumers. Developments regarding consumers and businesses drive the need for various treatments in electronic commerce. Ecuador is not immune to the need to adopt efficient regulations that respond to the specific demands of the digital commercial environment. It is concluded that Ecuador lacks adequate regulations to provide mechanisms for resolving disputes faced by digital consumers.