Percepción de la Responsabilidad Social Empresarial y su incidencia en la sostenibilidad financiera de la empresa importadora de explosivos mineros EXPLOMIN CLTDA.

Abstract

This study explores the perception of Corporate Social Responsibility (CSR) and its impact on the financial sustainability of EXPLOMIN CLTDA, a company specializing in the import of mining explosives. The research involves a comprehensive analysis of how CSR practices influence corporate image, stakeholder relationships, and long-term profitability. Qualitative and quantitative methods were used to assess the perceptions of employees, customers, and suppliers regarding the CSR initiatives implemented by the company. The findings reveal that a positive perception of CSR significantly contributes to the financial sustainability of EXPLOMIN CLTDA. Social and environmental initiatives have enhanced the company's reputation, leading to increased customer loyalty and improved relationships with suppliers. Additionally, integrating responsible practices has provided EXPLOMIN CLTDA with competitive advantages in the market, attracting investment and reducing operational costs related to risk management and regulatory compliance. In conclusion, CSR not only strengthens the company's corporate image but also plays a crucial role in its financial stability and growth.