Estudio analítico de la mirada masculina en The Idol y la conciencia de género en jóvenes universitarios sobre la serie.

Abstract

This study examines how the traditional male gaze manifests in contemporary audiovisual narratives, using HBO's original series The Idol as a case study. The objectives of this thesis are to understand the effects of the male gaze on the development of the character and story of the protagonist in HBO's The Idol and to determine whether young people can recognize the male gaze within the series. Through a critical analysis of discourse and cinematography, as well as interviews with experts in communication, film, and cultural management, and a focus group, the research reveals that the series perpetuates gender stereotypes that objectify women and limit their autonomy, confining them to submissive roles. Likewise, the study demonstrates how university students can recognize the male gaze, sexualization, and objectification of the protagonist in the series, shedding light on the emergence of new masculinities that challenge traditional gender constructions, promoting a more inclusive and equitable representation. However, the persistence of the male gaze in the media highlights the need to continue questioning and transforming these narratives to advance towards a fairer representation of women in audiovisual content. This is crucial given that audiences are increasingly informed and recognize harmful representations.