Innovación de la industria alimenticia en los Estados Unidos.

Abstract

This essay aims to elucidate and analyze innovation within the food industry from a distribution standpoint. It will provide a comprehensive overview of innovations implemented by all stakeholders involved in the distribution process, including manufacturers, distributors, and supermarkets. To enhance reader comprehension, the analysis will be confined to the past five years, commencing from the onset of the COVID-19 pandemic until 2025. The primary challenges encountered by distribution agents will be scrutinized, including the scarcity of raw materials, product shortages at distributors and supermarkets, and the enactment of civil laws that compelled food companies to promptly adopt innovative solutions. The data sourced will be derived from reputable sources and specialized publications within the food industry and supermarkets in the United States. These publications will provide detailed descriptions of the roles of manufacturers, the various types of distributors, and the characteristics of supermarkets. Generating final conclusions that describe the innovation behavior and strategies of all entities involved in the distribution process, including technological advances, difficulties in generating sales and distribution in certain years during the pandemic, and how they remained stable before and after the described period.