Teaser animado 2D de un cómic digital “La Sexta Piedra”.

Abstract

The 2D animated teaser of a digital comic is inspired by the endangered species of our country, as a source to raise awareness about the biodiversity of Ecuador, focused on young people from 12 to 15 years old and the general public, combining animation techniques and visual narrative. This project was carried out taking into account endemic species from the coastal region of Ecuador, which served as inspiration to create the characters of the digital comic, aiming to promote key practices such as the care of biodiversity, its importance, and its conservation. Its design considers the cognitive and emotional characteristics of young people, with diverse characters and familiar environments that facilitate identification and understanding of the messages. Both the teaser and the digital comic are projected as an artistic contribution that also promotes the use of digital tools. Ecuador is known for its diverse biodiversity and fauna, but today new generations are unaware of the various ecosystems we have as a country. This digital comic uses a dynamic and attractive format that captures the attention of the target audience. The proposal is developed in a digital environment, using current technological resources to ensure accessibility and audiovisual quality.