Cambios en las áreas financiera, comercial y talento humano tras una consultoría multidisciplinaria : estudio de caso de la Clínica Dental Kirudent.

Abstract

Dental clinics in Ecuador face a significant challenge: their owners, who are typically the primary dentists at these establishments, are fully prepared to handle the clinical side of the business, but not to manage it administratively. This research study analyzes the changes observed across the financial, commercial, and human talent dimensions of Clínica Dental Kirudent, located in the city of Cuenca, Ecuador, following the intervention of a multidisciplinary consulting firm whose recommendations were implemented between November 2024 and March 2025. A quantitative approach was employed, with a descriptive-comparative scope and a non-experimental longitudinal design, comparing two periods: the first, designated as the pre-intervention period, spanning January through October 2024, and the second, referred to as the post-intervention period, covering April through November 2025. The clinic's main facility (9 de Octubre) was selected for this study, and all data used in the analysis were drawn from that location. The results indicate that average monthly revenue grew by 60.8%, rising from $3,818.80 USD to $6,141.11 USD; the average number of unique patients seen per month increased by 30.4%; and the average revenue per patient grew by 23.4%. The fixed cost structure totaled $5,641.65 USD per month, with a chair-minute cost of $0.29 USD. In the human talent dimension, the clinic transitioned from having no formalized management tools to implementing the six deliverables defined in the study, achieving a 100% compliance rate. It is concluded that the consulting intervention produced positive, measurable, and sustained changes across all three dimensions evaluated.