Plan de negocio de ECOLIMPIA S.A para la introducción y comercialización del servicio de capacitación teórico - práctico de normas y procedimientos sobre el uso adecuado de productos químicos de limpieza institucional en la ciudad de Guayaquil, para el año 2018.

Abstract

The cleaning staff of some companies such as hotels, motels, food processors and hospitals generally does not receive proper training in cleaning procedures and in the use of suitable products according to the need of the area to be intervened. This represents not only a business risk but also a potential loss of time and resources. The present business plan contributes to the solution of this problem, through a training service specially designed and directed to the cleaning staff of these companies and institutions. The training program is divided into three segments or programs that cover the entire spectrum of professional cleaning, focusing on important topics such as Ph and composition of cleaning products, different dilutions and their application according to the specific area of application. The contents of these programs include the use of equipment that allows us to verify the degree of cleanliness in sensitive areas and high risk of contamination. The trainings have an important practical component since the application of what is learned in real situations will allow the theoretical concepts to land and achieve the objectives of the training. The present work develops the plan of marketing and sales, establishing the routes, coverage and quotas of sale to reach its commercial objectives. A five-year financial projection was also prepared to verify the financial feasibility of the plan. The document concludes with the environmental considerations and with the social responsibility policy that forms the axis on which the commercial activities of the company will be developed.