Propuesta para la creación de una empresa de gestión de proyectos agrícolas, artesanales y sociales dirigidos a las minorías en la provincia de Santa Elena.

Abstract

The present titling work evaluates and evaluates the feasibility and feasibility of the creation of a company for the management of agricultural, artisanal and social projects directed to the minorities in the province of Santa Elena, for which all aspects are taken into consideration of the environment in relation to the business field as they are: legal, economic, commercial, tax, marketing and financial. The proposal encourages and supports all kinds of social actions that generate well-being for people with special abilities, older adults and single mothers in order to feel included in society. It seeks to provide this service to public and private companies, which perform social responsibility, or are in the initiative of doing so. In that it defines as clients to the public and private companies, and as users to the minorities of the province of Santa Elena. Likewise, the financial section will support the profitability and viability of the project showing attractive results on economic benefits. Financial analysis is incorporated with project horizon to five years; it is also indicated that the present project will have a net present value (NPV) of USD 229.842,78 minimum acceptable rate of return (TMAR) of 7.4% and an internal rate of return (TIR) of 49,61 %.