Análisis de la calidad del servicio de las operadoras de telefonía móvil en la ciudad de Guayaquil.

Abstract

The objective of this research work is to service the quality of the services of mobile telephony operators in the city of Guayaquil, due to the growing dissatisfaction of the consumer with respect to these services. The theoretical, conceptual and legal framework on the quality of the service in the operators has been developed to measure the service with respect to quality. The method applied is the Servperf model, the research method is deductive, and the research is the type of exploratory descriptive exploration. As a main conclusion, it can be proved that hypotheses are possible. The client to create lasting bonds of reliability in the service users of the city of Guayaquil.