Análisis de la demanda del mercado de doblaje de largometrajes en Ecuador.

Abstract

In present, the local cinemas have as their main objective the youth audience, so the need to know the audience's behavior, preferences or affinities when selecting a movie arrises. This project allows those interested in the subject whether they are creators or distributors of content to know the inclinations and requirements that influence the choice of users in terms of film productions, especially the genre, language, actors, duration and country of origin. The general objective of this research is to analyze how the film dubbing market is in Ecuador, consulting reliable bibliographic sources such as magazines, books and websites in order to know the current state of audiovisual production in the market of the dubbing. Due to the need of knowing the client, surveys will be made out among young people between 16 and 25 years old and interviews with professionals in the area in order to know elements or factors that should be consider at the time of offering dubbed productions in the country or foreign productions dubbed into Spanish in other Latin American countries.