Principios del periodismo y elecciones : su cumplimiento en la cobertura de los candidatos Guillermo Lasso y Yaku Pérez en las elecciones 2021.

Abstract

The principles of journalism are important for journalistic quality and this can be seen most clearly in electoral campaigns. However, the study of principles is a case in our midst. For this reason, the study focuses on investigating compliance or not with the principles of balance, accuracy, contextualization, attribution and justice in the news production process about two candidates for the presidency of the Republic in the newspapers El Universo and El Comercio. To achieve our objective, we use a qualitative approach, our work being descriptive in nature, observing and analyzing journalistic pieces and conducting in-depth interviews to learn about the production conditions of both newspapers and their impact on compliance or not with the principles of journalism.