La auditoría social y el proceso de internacionalización. Caso : Dining S.A.

Abstract

The following investigative work aims to present theoretical bases and concepts on internationalization for SME companies in the city of Guayaquil, taking in particular the mango packing plant, Dining S.A.; the same one that to venture into the distribution of its fruit packaging service in the Walmart market, United States, went through a series of requirements to qualify as an international supplier, this after passing the social audit process; in the field of Corporate Social Responsibility, or also called the Ethical Trade Audit of Sedex Members (Smeta). Internationalizing a family-owned SME company generates very important market opportunities, tests the capacity, efficiency and effectiveness of the organization and, at the same time, opens up a range of options to increase sales, grow organizationally, enhance products, services, and correctly assessing the company's resources.