El otro lado : video podcast sobre el fútbol femenino ecuatoriano.

Abstract

Ecuadorian women's soccer continues to develop, its maximum growth is recorded during the middle of the last decade, this can be seen thanks to the professionalization of this sports discipline with the creation of the Women's Super League. Despite its growth, since its short existence, there have not created any communication products yet, which revolve around this theme and propose it as the main axis in the media of our country. This professional application project promotes the dissemination of Ecuadorian women's soccer, through the development of a video podcast which is, in turn, a piece that allows flexibility at the time of distributing its content through the digital media found in the social networks. As a result of the research and the production process (pre and post), we have a communication product that contains Ecuadorian women's soccer as its main theme.