Incidencia de los factores de la cadena de comercialización en el bienestar de los pequeños agricultores del cantón Balzar, provincia del Guayas.

Abstract

This research aims to identify the impact of marketing chain factors on the welfare of small farmers in the canton of Balzar, Guayas province, developing under a descriptive and correlational conceptualization; through the application of a model surveys and interview. This analysis was developed on the basis of Amartya Sen's capacity theory, expressing that the term Welfare should be used in a broad sense, and not only incorporate elements of theories of welfare that postulate as the primary element, the satisfaction of needs or pleasure (utilitarian theory); it must be related to the capacities, opportunities, advantages and other non-quantifiable elements that refer to the quality of life of people. As a main conclusion, factors such as number of intermediaries and purchasing conditions have a negative impact on the well-being of small farmers in the canton of Balzar, province of Guayas; results validated through the analysis of the data obtained in the survey model and interview.