Análisis de la construcción de noticias sobre violencia de género y propuesta de una guía base para su desarrollo.

Abstract

This study is based on the analysis of news on gender violence disseminated by two local media: El Universo and El Comercio. By examining the particularities with which the story about the public health problem in Ecuador is constructed, it was possible to determine flaws in aspects such as: headlines, images, approach, source management, adjectival, among others. Once these elements were determined, professionals were consulted on the phenomenon, which provided their vision of how the journalistic story can be improved in favor of the audience and 7 different communication protocols were consulted that helped to understand the issue. We developed a manual called Guía Violeta that proposes journalistic writing alternatives regarding gender violence issues. It highlights several aspects such as, for example, what are the misused terms that divert the main focus of the news, to give way to a better treatment that meets the standards of ethical journalism. The purpose of the guide is to become an initial copy, for professionals and students, that provides adequate guidelines on how to address violence from a rights perspective.