Diseño de un modelo de gestión logística para medianas empresas en el sector de pastas frescas de harina de trigo. Caso de estudio Laminchile S.A.

Abstract

The necessity to design efficient processes that increase the productivity of companies reclines in meeting the requirements of consumers, the trade estimates the added value of the product, as well as availability and quality, which is achieved through efficiency of the value chain, hence the need to have a logistics management model for medium-sized companies in the fresh pasta sector was born. The study is divided into four chapters, where the theoretical, conceptual and referential foundations are analyzed, evidencing the importance and relevance of logistics management models in medium-sized companies. A previously validated questionnaire was applied to a sample of 97 collaborators, as well as interviews were carried out, the questions were validated through experts in the area, the results show that the case study company has weaknesses within the logistics processes. It is determined that the logistics management model must contain five elementary areas that are production, purchase, dispatches, customer service and process auditing, the proposal requires an approximate investment of $ 3,000, according to the NPV analysis, the investment is recovered on the fifth month with a cost benefit ratio of $ 1.65.