Canales y procesos de comunicación y su impacto en el clima laboral : diseño de un programa de comunicación para el área de RRHH en una empresa de consultoría de la ciudad de Guayaquil.

Abstract

In the business field, internal communication is an aspect that has been neglected, as has been evident in the situation of the HR area of a consulting company in Guayaquil. A fact that could be evidenced during the pre-professional internship period, which gave rise to the development of this systematization project around the problem of internal communication and how this affects the work environment. In order to solve this problem, the general objective is the development of a communication program focused on the channels and processes of internal communication in order to improve the work environment. The approach to internal communication is aimed at the health and well-being of workers by being able to consolidate a healthy work environment where they can work. For its development, a mixed descriptive methodology is used where questionnaires are used to evaluate the research variables and thus develop a program by knowing the state of the company. When applying this methodology, it was possible to verify that communication in the company under study was not satisfactory, something that affects the work environment as many researchers have been able to demonstrate and that in this project of use to be able to bring improvements.